Trusted Agro-Food Distribution Across Malaysia
Mon - Fri: 9:00am - 6:00pm
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About PEMSB

Malaysia's Trusted Agro-Food Marketing, Retail & Distribution Company

PKPS Ehsan Marketing Sdn. Bhd. (PEMSB), incorporated in 1991 with a paid-up capital of RM10,664,002.00, is a wholly owned subsidiary of the Selangor Agricultural Development Corporation (PKPS). As the marketing, retail and commercial arm of the PKPS Group, PEMSB plays a strategic role in strengthening market access for quality agro-food and consumer products while supporting the State of Selangor's food security agenda.

Incorporated in 1991

35 years of hands-on agro-food marketing, retail and distribution experience in Malaysia.

Wholly-Owned PKPS Subsidiary

100% owned by the Selangor Agricultural Development Corporation (PKPS).

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Years Since Incorporation

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About PEMSB

Malaysia's Leading Agro-Food Marketing, Retail And Distribution Company

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Retail & Wholesale

Serving government, education and private-sector partners through bulk distribution and tenders.

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Strategic Partnerships

Global and regional sourcing relationships with partners such as Allana, CP Group and HMA Group.

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Digital Commerce

Expanding market reach through e-commerce and digital sales channels.

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Community Impact

Supporting food security through Jualan Ehsan Rahmah and the growing Ehsan Mart network.

Name
PKPS Ehsan Marketing Sdn. Bhd.
Established
1991
Paid-Up Capital
RM10,664,002.00
Shareholder
100% owned by Selangor Agricultural Development Corporation (PKPS)
Address
PKPS Ehsan Marketing Sdn. Bhd., No 8, Jalan Ampuan Zabedah K9/9, Seksyen 9, 40100 Shah Alam, Selangor
Website
www.pkps.gov.my
Contact
+60 3 5512 1400

Our Direction

Vision & Mission

Vision

To become Malaysia’s leading agro-food marketing, retail and distribution company by delivering quality, affordable and trusted products, driving innovation and digital transformation, empowering sustainable business partnerships, and creating long-term value for customers, stakeholders and communities.

Mission

To expand market access for PKPS and local products through integrated retail and digital platforms, strengthen the Ehsan brand through innovation and customer-focused services, support the State’s food security agenda, and uphold excellence through good governance, operational efficiency and continuous innovation.

What Drives Us

Key Initiatives

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Market Expansion

PEMSB continues to expand market access for Ehsan products through integrated retail, wholesale, distribution and digital sales channels, bringing quality and affordable products closer to consumers across Malaysia.

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Product & Brand Development

PEMSB strengthens its product portfolio through collaborations with local manufacturers, OEM partners and industry stakeholders, enhancing quality, packaging and brand value under the Ehsan brand.

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Community Impact

Through Jualan Ehsan Rahmah and the growing Ehsan Mart network, PEMSB makes trusted products accessible to households across all income groups, supporting food security and inclusive economic growth.